designers Archives - The Glasgow Guardian

Theatre of Fashion

7th February 2021

The McQueen empire, RiRi’s Fenty and beyond. “If I like it or not, my shows are a form of entertainment”  Alexander McQueen, 2010. In the first half of the 20th century, fashion shows were little more than small scale marketing vehicles used to entice wealthy clients into purchasing a couturiers collection. Enter the 60s, where ...